The Affordable Salesmate Alternative

Salesmate is a solid CRM for small and medium-sized businesses with a strong focus on sales, built-in calling, and email sequences. It offers many features, but these are distributed across multiple pricing tiers. What starts at €23 per user quickly becomes significantly more expensive. Customermates offers all essential CRM features from the start – at a transparent price of €12 per user, without hidden upgrades or add-ons.

Setup & Onboarding

Customermates is ready to use in two minutes. The interface is clear, intuitive, and requires no training. You can immediately work with real customer data without complex configurations.

Salesmate doesn't require weeks of implementation, but setup still takes 1-2 days. You need to connect email accounts, configure pipelines, create custom fields, and familiarize yourself with the user interface. For a small team that wants to be productive quickly, this is a noticeable effort.

Pricing & Cost Model

Customermates costs €12 per user – a transparent fixed price for all features.

Salesmate starts at €23 (Starter), rising to €39 (Growth), €59 (Boost), and €79 (Enterprise). With monthly billing, prices are even higher.

Many essential features are only available in higher plans:

• Product Management & Email Sequences: from Growth
• AI (Sandy): from Boost
• Custom Layouts: Enterprise only

A team of five users pays:

• Starter: €115 / month
• Growth: €195 / month
• Boost: €295 / month
• Enterprise: €395 / month

Customermates: €60 / month – everything included.

Additional Costs: Calling & SMS

Built-in calling with Salesmate costs extra: phone numbers, SMS, and call credits are billed separately. The Starter plan doesn't even allow using your own phone number.

Customermates doesn't force you into a proprietary phone system. External tools like Aircall or Twilio can be flexibly integrated.

Feature Limitations by Plan

Salesmate artificially limits core features by pricing tier. Only the Enterprise plan includes all features.

Customermates offers all features from the start – without plan logic, without upsells.

Functional Differences

Both systems cover CRM basics. Salesmate is feature-rich but overloaded and complex. Many features are hidden or hard to access.

Customermates is focused: clear workflows, simple navigation, no unnecessary bloat.

Data Privacy & Hosting

Customermates hosts exclusively in the EU or Germany.

Salesmate hosts primarily in the USA. GDPR compliance is provided, but data is stored outside the EU.

Integrations & API

Salesmate offers many native integrations, often tier-dependent.

Customermates relies on n8n and open APIs – maximum flexibility without additional costs for automation tools.

Which System Is Right for You?

Salesmate is right for you if:

• You have a larger sales team
• You want to heavily use built-in calling & SMS
• You accept €39-79 per user
• US hosting is not an issue

Customermates is right for you if:

• You are a small business or startup
• You need all features immediately
• You want an affordable pricing model
• You don't accept hidden additional costs